by Stuart Gould | Sep 10, 2020
Must I have a niche to be successful in Private Practice? Why you need a clinical niche.“Must I have a niche to be successful in Private Practice?” is a question I’m asked almost every day. When we’re starting out in Private Practice, it can be tempting to want to...
by Stuart Gould | Sep 10, 2020
What makes a great testimonial? What makes a great testimonial, and how can you get better testimonials from your patients?Many clinicians in Private Practice make use of paid-for platforms (such as ‘Doctify’ and ‘I want great care’) as a way of collecting...
by Stuart Gould | Sep 10, 2020
5 Things to Consider when it comes to Medical Marketing Marketing in the medical industry can be a controversial subject.For private practices, they are part of a competitive market, making marketing an easy way to gain new patients and build brand awareness. It’s...
by Stuart Gould | Sep 10, 2020
Ignore Social Media at your Peril: Tweet Now! But have you thought: secretaries are potential social media experts They ‘tweet’, they ‘twitter, are on Facebook, LinkedIn and have embraced social media, often more than their bosses! Ignore social media at your peril...
by Stuart Gould | Sep 10, 2020
Going Digital: A Roadmap for Start-Ups When you start in business it is essential that you harness the correct basic digital ingredients. If not, you WILL struggle and be left behind. Running a small business is as complicated as running a big company. You may not...